Branding is Broken
For clients, the traditional branding process can be slow, expensive, and full of uncertainty. For designers, it often means endless revisions, creativity limited by clients, and great ideas getting watered down or left to gather dust.
We’re Lyon & Lyon, an award-winning design studio that’s spent over a decade building brands across food, beauty, biotech and beyond. We’ve run studios, built brands, and sat on both sides of the creative brief.
Like most creatives, we often develop multiple routes for every project. Only one gets picked, and the rest get left behind. After a few tweaks, we started sharing some of those concepts online, not to sell, just to show the work we were proud of. The response was huge. Likes, shares, awards… and then one day, someone got in touch and asked to buy one they’d seen on Pinterest. That was the lightbulb moment.
Fast forward a few years, and Brands Like These was born. But we didn’t want this to be just for us. We built BLT to support designers everywhere, to give them a new way to earn from great work that would otherwise go unseen, and to be part of a creative community showcasing the best talent today. Now it’s a curated marketplace where top designers sell one-off brands, and fast-moving businesses can launch quickly with work they know and love.
